Recruiting for Multi-Generations
Wouldn’t it be great if you could hire people that were a perfect fit for your company and they stayed for a long time?
To reach that goal you need to tell your story of what it is like to work at your company, the type of people that work there and the type of work you do – that’s your employer brand.
Employer Branding is not just for Human Resource professionals, it should be a business-wide strategy to support sustainability and growth. According to Glassdoor, a strong brand discourages early departures with new hires 40% less likely to leave after the first six months and employers with strong employer brands see a 43% decrease in cost per hire.
This 45 minute “big picture” overview presentation will discuss your how to match your employer brand with recruiting strategies to a multi-generational audience.
What is your employer brand?
Your audience and behaviors
A Recruiting Playbook
How to Optimize your career web page
Importance of Social Media in Employer Branding
Digital Recruitment Tactics
Printed Recruitment Tactics
Anatomy of a good employment ad
Tips for Marketing Resources
Everyone who attends will receive a 12 page e-book with all the resources and data in this presentation.
Who should attend?
Small Business Owners
Non-profits for recruiting employees and volunteers